Even though social media is gaining popularity among marketers, email marketing is still an extremely viable way to reach your customers and prospects. Using an email software platform, you can automate much of the core messages and then add a personalized touch to each email. It's one of the best forms of communication, particularly for small businesses. Here are five important reasons to use email in your campaigns.
Topics: Inbound Marketing, SEO, Social Media, Blogging, Lead Generation
Every credible business has a website, but that doesn't mean all websites generate leads. If all you've done is create a five-page site that never grows and that you never promote, that's almost the same as not having a website at all. Search engines may not find it due to thin static content and if they don't find it, chances are, not many web surfers will find it either. Here are ideas on how you can optimize your site for lead conversion.
Topics: Inbound Marketing, SEO, Pay Per Click
The internet has led to many innovative ways to market businesses, especially for narrowly defined niches such as chiropractors.
While traditional media can still provide widespread exposure, inbound marketing helps cut costs and reach more targeted audiences. Here are methods in which online chiropractic marketing can attract new patients to your facility.
Topics: Inbound Marketing
Have you found the best dental marketing strategy for your business yet? In order to arrive at that level, you must take into account that what works for some industries or companies might not work for others. Here are points to remember when developing a marketing plan for your dental enterprise.
Topics: Inbound Marketing
Just as no two websites are the same, no two dental marketing companies are the same. While there are hundreds of marketers to choose from, you are best served by a firm that has worked with other dentists in the past.
Here are some of the main factors you need to be concerned about when deciding who will offer you the most ideal dental marketing services.
Topics: Inbound Marketing
In order to benefit from a successful marketing campaign, you will need a marketing consultant who has a deep knowledge of SEO and many other elements of online marketing. Here are the most important points that a medical marketing professional should know.
Topics: Inbound Marketing
Law firms that cater to clients on a local level are in a strong position to enhance their business through information-sharing online strategies.
Since geo-locations make ideal keywords in search results and local directories such as Yelp - which are places where new clients can find your site - it makes sense to hire an experienced web team that understands law firm internet marketing ideas.
Topics: Inbound Marketing
While there are plenty on online marketers to choose from to help build, maintain and promote your web presence, the best match for any medical facility is a medical marketing agency.
Here are questions to ask when you are interviewing marketers about their qualifications.
Topics: Inbound Marketing
Your dental business can greatly benefit from the help of an online marketing agency. If you have found that traditional advertising is too expensive, consider a team that has worked with other dentists and healthcare providers.
Here are ways in which online dental marketing can elevate your business.
Topics: Inbound Marketing