Even though social media is gaining popularity among marketers, email marketing is still an extremely viable way to reach your customers and prospects. Using an email software platform, you can automate much of the core messages and then add a personalized touch to each email. It's one of the best forms of communication, particularly for small businesses. Here are five important reasons to use email in your campaigns.
Creating and launching a new website is usually fun and generates an initial feeling of optimism that the site will attract online traffic. If you haven't taken the time to keep building content for your site then chances are you may not see significant traffic for several years. The key to making a website work as a hub for leads is to create deep informative content that keeps on growing. Here are some of the various ways to generate online traffic.
2017 is the year for social media, especially photo-posting platform Instagram, which is owned by Facebook. It's commonly used for enhancing and posting photos. Part of the growing popularity of Instagram is that you can use it to stream live video. Social networks earn money through social media advertising services, which is also how you can increase profits.
Every credible business has a website, but that doesn't mean all websites generate leads. If all you've done is create a five-page site that never grows and that you never promote, that's almost the same as not having a website at all. Search engines may not find it due to thin static content and if they don't find it, chances are, not many web surfers will find it either. Here are ideas on how you can optimize your site for lead conversion.
Social media has become the way many people communicate each day with friends around the world. Through online platforms such as Facebook, Twitter and LinkedIn, it connects people with people who are part of other networks. Ideally when using social media advertising services, you tap into networks that match your target market and it brings you new customers.
People turn to plastic surgery for various reasons from treating injuries to enhancing appearance. According to the American Society of Plastic Surgeons (ASPS), in 2015 nearly 16 million surgical and minimally-invasive cosmetic procedures occurred in America, which marked a two percent increase from the previous year.
Here are ways in which plastic surgery marketing has helped shape this growing industry.
Topics: Healthcare Marketing
The internet has led to many innovative ways to market businesses, especially for narrowly defined niches such as chiropractors.
While traditional media can still provide widespread exposure, inbound marketing helps cut costs and reach more targeted audiences. Here are methods in which online chiropractic marketing can attract new patients to your facility.
Topics: Inbound Marketing
Topics: Social Media
Social media has become a useful platform for attracting leads, but it still has its disadvantages. The most obvious disadvantage is that negative comments can be seen by other people, while another major drawback is that it is often unedited and can be hard to read.
Here are ways that medical businesses can deal with the disadvantages of social media.
Topics: Social Media